The Word MOPAR

Started by DENNISKS, January 10, 2007, 05:28:07 PM

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elmo

Plymouths,..........Ialso grew up in the 40,s 50s with chrysler products, and never realised or took much notice until your post that Canada and the US used different logos for there parts .I have several old parts books so i looked them up. Yep all the canadian ones refer to Chryco and the US ones to Mopar.  Here in NZ i think we got a mixture, depending on which country our parts were sourced from
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DENNISKS

Mark

Thanks for the information. That link more than answers my question. It is amazing what we can learn on here. All that is needed is a ?

Dennis
1928 Plymouth Model Q 4 Door
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FourDoor

Chryco and MoPar are national in nature. Canadians of a certain age always refer to their Chrysler products as Chrycos. This is because we never had MoPar as the parts division of Chrysler Canada Ltd. All the parts boxes we see with NOS parts in them here in Canada have 'Chryco Parts Windsor Ontario' on them. Same yellow/gold and red boxes but with 'Chryco' on them. And most of us,your author included,grew up through the 40s and 50s with Chryco parts. As late as 1995 I was in Windsor Ont. and went by a Chrysler Canada building and it still had it's bright red,white and blue neon sign lit up over the door, 'CHRYCO PARTS'. (The colours seem to have taken on an American hue.) I believe the building was on Walkerville Ave. However if you go into a Chrysler/Dodge/JEEP dealer in Canada today all the parts are in MoPar labelled boxes.? ?
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POC-Admin

You might want to look over the history of the logo I have on my website - I got this from the inside of the two volume set of Mopar Glasses that are in an old 1950's "Forward Look" parts binder box.

http://www.turbinecar.com/mopar-history.htm

Mark Olson
Live long and prosper!
My real name is Mark Olson
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g6001

Where did the word "Mopar" originate? Sometime in the mid to late 1930's Chrysler Corporation looked into consolidating the parts divisions of all their brands -- Chrysler, Dodge, Plymouth, DeSoto, Imperial etc. -- into one division.

Thus was created the Chrysler Corporation Motor Parts division, From then on, parts used on ANY of the Chrysler Corporation marques came in boxes branded with the Chrysler Motor Parts division's logo:   MOtor PARts).   

Hence, over time, Mopar became a synonymous term to use to talk about any of the Chrysler Corporation vehicles:   "IT'S A MOPAR!"

Parts were distributed through independent warehouse distributors in major cities known as Factory MOtor PARts until about 1965, whereas Chrysler built 16 parts depots, many of them in the same cities, effectively closing out the independents.

However, they did give these distributors an opportunity to become distributors of a complete new line of MOPAR branded parts that fit all makes of autos, GM, Ford, AMC and even foreign makes.

The national distribution center for these parts was located on East 30th Street in Indianapolis just behind their Electrical Plant on 30th and Shadeland.

At that particular time "Chrysler Parts Division" serviced the dealer network and the MOPAR Division serviced all others.

These two divisions became one known as MOPAR in the early 1980's and has remained since."

Check out http://www.1962to1965mopar.ornocar.com/whatismopar.html

Jack Gallagher
Bethesda, Maryland
Jack Gallagher
1956 DeSoto Fireflite Sportsman Hardtop, 1964 Plymouth Sport Fury Convertible
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12905

Dennis:

If my memory has not let me down completely I remember first seeing it on parts boxes in the late sixties or early seventies. Personally, I don't like it. It reminds me of the awful jumk that was built by all manufacturers from the start of the seventies through most of the eighties. I still prefer to refer to the 'pre junk' Chrysler products - those that most of us collect - as Chrycos.
Brian
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DENNISKS

Can someone tell me about when the word MOPAR came about?

Dennis
1928 Plymouth Model Q 4 Door
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